Colorado Buffaloes coach Deion Sanders has never been one to stay quiet. This time, though, Coach Prime became the story after responding to a post from a troll account.

Sanders found himself responding to a fabricated report on Tuesday that falsely claimed Colorado freshmen are barred from earning NIL money until their sophomore year. The viral post even had a fake quote from Deion Sanders.

“Making money from this sport is a privilege," the fabricated quote read. "If you’re playing on my team, you have to earn that.”

Sanders couldn't let this nonsense slide and took to his X account to respond to the post, writing:

“@ShaneTuttleNCAA do your kids know you lie for recreational purposes and for the pure sport of it.”

The account in question states in its bio, “Everything I do is Satire.” Hence, it wouldn't be wrong to say that Shane Tuttle's post was nothing more than satire. However, it was enough to draw the Hall of Famer's attention on the X platform.

He was not the only one. Even his eldest son, Deion Sanders Jr., responded to the post on X as well.

“When the hate doesn’t work, they start telling lies,” wrote Deion Sanders Jr.

If we look at past incidents, ‘Coach Prime’ has never been against NIL opportunities. If anything, he wants players to earn as much as possible.

Deion Sanders Backs NIL, Prioritizes Football

Deion Sanders wants his players to embrace NIL opportunities as much as possible. In fact, Sanders has used the NIL policy as a recruiting tool.

The school’s partnership with Taco Bell featured 18-year-old Julian Lewis, giving him an immediate opportunity to build financial momentum.

Sanders has expressed that the current NIL system lacks sustainability, leading him to prefer an NFL-structured system. For Coach Prime, the players should focus on improving their game rather than following the money bag.

“I do believe that college athletes should be compensated for their name, image, and likeness,” Sanders told Front Office Sports’ Baker Machado. “But it’s not about name, image and likeness right now. It’s just about pay-per-view. If it is what it is, then let’s let it. Say what it is.”

That said, Sanders has never been against the policy, and his latest comments reiterate just that.

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Written by

Suryakant Das

Edited by

Aadesh Dhote